Ad agencies are under threat, as platforms automate and AI replaces people, leading to massive change: layoffs, reorgs, mergers, new leadership, new tech and new pecking orders. In the past year, IPG ...
Preston Spire is betting that tiny ad agencies can still thrive amid a flurry of industry consolidation and wicked-fast change. The Minneapolis boutique agency that popularized Taco John’s cowboy ...
Over the past several years, the rebranding of many ad agencies has left us awash in “positioning” firms. More and more shops began recasting themselves as “purpose-driven” or “socially conscious” or ...
L.A. Times Studios presents the 25 largest advertising agencies ranked by number of Southern California employees. ( jump to ...
San Francisco startup AdsGency AI has raised a $12 million seed investment round led by XYZ Venture Capital to build out what its executives describe as an agentic AI operating system and agency for ...
Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...
You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. For ad-industry insiders, the US ad giant Omnicom's proposed takeover of its rival Interpublic Group ...
Are you a print subscriber? Activate your account. By Tim Nudd - 2 hours 59 min ago By Asa Hiken - 4 hours 38 min ago By Lindsay Rittenhouse - 8 hours 8 min ago By Ewan Larkin - 8 hours 8 min ago By ...
Black-owned advertising agencies are reshaping the industry from the inside out, using creativity as a form of resistance, visibility, and power. What sets these agencies apart isn’t just their ...
The Wall Street Journal reports that Meta hopes to fully automate ad creation on its platform. For agencies, this development could reshape how campaigns are built, optimized and delivered, raising ...