With Barbie having made a massive splash with a highly successful movie in 2023, it looks like Mattel and Zynga subsidiary developer Rollic are looking to capitalize further with a new mobile game.

Mattel has announced a partnership with Rollic, a subsidiary of Zynga, for the purpose of producing a new Barbie mobile game slated to launch sometime in 2024. The game's title and precise launch date ...

Outright Games and Mattel have partnered up again for another video game based on one of their IPs, as Barbie Project Friendship is coming out this October. The game will have you playing as two ...

On the heels of the Barbie movie’s overwhelming success last year (and Barbie’s reemergence in the hearts of older fans), Mattel set out to find a way to bring Barbie to a new generation of gamers for ...

Mattel announced a new partnership with the British publisher behind the "PAW Patrol" and "My Little Pony" video games Wednesday that will see the pair release three new games based on classic ...

All the Latest Game Footage and Images from Barbie: Groovy Games Enjoy nine fun and different games in nine cool locations. Compete against Barbie and her friends or against your own friends.