It's not what you say, but how you say it. By analyzing online arguments, Cornell researchers have identified how language and interaction with the other party contribute to winning an argument.

Whether you’re convincing your boss to fund your project or your preschooler to wipe his own hiney after using the bathroom, persuasion is instrumental to your success and happiness. Persuasive people ...

The best persuasion strategies work in any situation, whether you're persuading your boss to fund your project or give you a promotion or you're persuading your teenager to take out the trash.

The 2024 presidential election is still a year and a half away, but it can feel much closer: President Joe Biden has made his reelection bid official, presumed candidates are giving out-of-state ...

The holiday season is upon us again. With it, many of us brace for dinner-table debates. In an era of social discord, viral misinformation and pandemic-induced stress, arguing with other people is an ...

Opinions expressed by Entrepreneur contributors are their own. When it comes to persuasion, likeability is key. Consider the last time someone persuaded you to do something. Odds are you appreciated ...

OpenAI used the subreddit, r/ChangeMyView, to create a test for measuring the persuasive abilities of its AI reasoning models. The company revealed this in a system card — a document outlining how an ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...