— -- Coors Light recently made national headlines when, according to industry trade publication Beer Marketer's Insights, it passed Budweiser as the No. 2 best-selling beer in the U.S. in 2011.

Modelo Especial, second only to Bud Light In U.S. beer dollar sales, is rolling out new test products to help it grow even more. It may surprise you to know that only Bud Light sells more beer in the ...

In June 2023 Modelo Especial overtook Bud Light as the best-selling beer in the United States - and it never looked back as the gap has grown over the past two years. “Modelo, and to a certain extent ...

America's top-selling beer is no longer American. Modelo Especial, the Mexican lager brewed near Mexico City by Constellation Brands, became the top-selling beer in May, overthrowing Bud Light from ...

Bud Light sales continued to plunge as the nation’s No. 1 beer brand continues to lose share to runner-up Modelo Especial — but its sister brands are beginning to recover from the disastrous marketing ...

Modelo Especial held its title as the top-selling beer on a dollar basis in the U.S. for the second month in a row in June. The Mexican lager has generated more dollars than any other beer brand in ...

Modelo Especial, the nation’s new king of beers, continued to outsell Bud Light after its disastrous tie-up with trans influencer Dylan Mulvaney, according to the latest data. The Mexican beer widened ...

Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. This month, Modelo Especial became the top-selling beer in the United States, surpassing longtime ...

Modelo Especial is threatening to overtake Bud Light as the top-selling beer in the U.S. on the year as the Mexican lager continues to gobble up market share and as Anheuser-Busch's beleaguered brand ...