Although many different persuasion and influence techniques can be used to change the behaviors and attitudes of others, each may have a different effect on a person's motivation, emotions, and your ...

At the 2017 Philly SHRM Symposium last week, professor and best-selling author Jonah Berger delivered the keynote address, "Invisible Influence: The Hidden Forces that Shape Behavior." There are two ...

Researchers have characterized brain activity that occurs when we are socially influenced to change our minds. The study shows how the brain distinguishes between different types of social conformity ...

James has a passion for how technologies influence business and has several Mobile World Congress events under his belt. James has interviewed a variety of leading figures in his career, from former ...

In our last post, we referenced the need for a framework of ethical leadership. Here we will discuss ethical influence. There are many ways of defining leadership. Professor Peter Northouse defines it ...

Contemporary leadership styles promote democratic values and follower-centric approaches. But what should a leader do when these ethical strategies fail and the company associates refuse to implement ...

Building a successful real estate business depends on cultivating strong relationships. Real estate agents will often rely on their network or sphere of influence (SOI) to land their next deal. It’s ...